Articles
The Artisan Returns to the Market
There seems to be a global trend for recognizing unique talents that some professionals develop in the customized solution of the clients’ problems.
After a long period of appraising quality as an indicator of repeatability and consistency, typically obtained with automated processes and very little innovation, the number of companies working with adapted solutions for every client increases, in a multi-specialist approach.
Thus, creativity, innovation, empathy and the ability of leading teams with high synergy and diversity are demanding a new professional profile.
In the era of VOCÊ S/A, an artisan is always welcome, yet with new competencies. Instead of handling wood cutting and engraving tools, for example, the wanted professionals are those who will perform as leaders developing people, who know how to mobilize and monitor teams, awakening in every collaborator his/her unique talents.
A big brand and a big corporation come to represent, more and more, higher values and objectives, which include the individual values aligned with the objectives of the corporation and of the society they serve.
Developing artisans is also an art involving patience, investment, aligned beliefs and perceptions, allowing an organizational legacy to be signed by competent artisans and recognized, generation after generation.
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